About this Project
Great Content is the New Advertising.
It's one thing to have a Facebook audience, interacting with them is another altogether.
We were asked to come up with an online Facebook campaign that would enable the Appliance Shed to engage with their audience every week leveraging their Mike King sponsorship.
Our creative solution was creating a topical post based around popular news events that occurred during that week, followed with a call to engagement "Waddaya Reckon?"
The results were massive. Some posts were getting upwards of 100 comments and page likes grew over 6,000 in a 3 month period.
Check out some of them above.